Imagine a fluffy sheep grazing happily on the hillside, eating grass. Now picture how this would be drawn by a primary level child.
A pointed nose, some ears and legs, but primarily lots and lots of curly hair. That hair is, of course, wool and it is drawn curly for a reason — it contains lots and lots of natural bounce.
When it comes to defining wool as a fibre in carpet manufacture we draw on that bounce with our first “ability”. We have termed it “BounceBackAbility”.
To put more skin on the bone of this definition, the natural spring [bounce] in the sheep’s hair [fleece], is maintained in the yarn manufacturing process and the carpet manufacturing process. When depressed, say by a piece of furniture or a rug, after a short period of time and with no outside help the yarn bounces back into place.
Of course, this “BouncebBackAbility” is not just relevant to indentations. Most carpets will not wear-out in a domestic wear location.
They do however flatten; and most complaints that we see describing a carpet wearing actually are flattening.
The resilience of wool as a fibre slows that flattening process due to the inherent bounce, thus resulting in a carpet that looks good for longer, giving the consumer better value for money. To find out more about wool carpets, visit http://www.woolcarpetsnaturally.org